Privacy

Policy

Effective date: 27 September 2025
Last updated: 27 September 2025

This Privacy Policy explains how zapmk.com (the “Site”) collects, uses, and protects information when you visit the Site, book a call, or contact me.

“I”, “me”, “my” refers to Mustafa Khan (“ZapMK”). By using this Site, you agree to the practices described below.

1) Who controls your information

Data Controller / Owner: Mustafa Khan (ZapMK)
Contact email: mustafa@zapmk.com

2) What information I collect

Depending on how you use the Site, I may collect:

A) Contact & business details (Webflow forms)

  • Name
  • Email address
  • Phone number (if you provide it)
  • Company name (optional)
  • Website / LinkedIn / social links (if you share them)
  • Message content you submit

B) Communications

  • Messages you send through forms or email
  • Any details you choose to include (goals, challenges, context)

C) Scheduling details (Calendly bookings)

  • Name and email
  • Time/date selected
  • Notes submitted in the booking form
  • Meeting preferences (e.g., Zoom/Google Meet/phone) if enabled

D) Usage & device data (analytics + security)

  • Pages viewed, clicks, scroll/activity signals, referral source
  • Device type, browser, approximate location (city/country)
  • IP address and basic diagnostics for security and performance

3) Where this information comes from

I collect information:

  • Directly from you (Webflow forms, Calendly, email)
  • Automatically (cookies, analytics tags, and basic server logs)
  • Through service providers that help operate the Site

4) How I use your information

I use information to:

  • Respond to inquiries and messages
  • Schedule and manage calls/meetings
  • Improve the Site, content, and user experience
  • Measure performance of content and traffic sources
  • Run and measure marketing/retargeting campaigns
  • Maintain security, prevent abuse, and troubleshoot issues
  • If you request services: discuss scope, prepare proposals, and deliver work

I do not sell your personal information.

5) Legal bases (where applicable)

Depending on your location, data may be processed based on:

  • Consent (e.g., you submit a form or accept cookies where required)
  • Legitimate interests (site improvement, analytics, marketing measurement, security)
  • Contract steps (if you request services and we proceed)
  • Legal obligations (if required)

6) Calendly + meeting tools

If you book a call through Calendly embedded on the Site, your booking information is processed by Calendly (and possibly by meeting providers like Google Meet or Zoom, depending on what’s enabled).

Calendly may process:

  • Your name, email, selected time
  • Any responses you submit in the booking form
  • Technical data needed to operate scheduling

7) Analytics, advertising pixels, and cookies (active on this Site)

This Site uses the following technologies:

Google Analytics 4 (GA4)

GA4 helps me understand how visitors use the Site (e.g., which pages are viewed, how traffic arrives, and what content performs best). GA4 collects information via cookies and similar technologies.

Meta Pixel (Facebook/Instagram)

Meta Pixel helps measure ad performance and supports retargeting (showing ads to people who visited the Site). Meta may collect data via cookies and similar technologies.

LinkedIn Insight Tag

LinkedIn Insight Tag helps measure LinkedIn campaign performance and supports retargeting. LinkedIn may collect data via cookies and similar technologies.

What this can include

These tools may collect:

  • Pages you visit and actions taken on the Site
  • Device/browser information
  • IP address and approximate location
  • Referring source (how you reached the Site)
  • Cookie identifiers used for analytics and ad measurement

Your choices

You can control cookies in your browser settings:

  • Block or delete cookies anytime
  • Use private browsing modes
  • Install browser extensions that restrict tracking

You can also manage ad personalization through platform settings:

  • Google Ads settings
  • Meta ad preferences
  • LinkedIn ad preferences

(Some Site features may work less smoothly if cookies are blocked.)

8) When I share information

I share personal information only when necessary:

  • Service providers (Webflow hosting/forms, Calendly, analytics/ad platforms) to operate, measure, and improve the Site
  • Legal/compliance if required by law or to protect rights/safety
  • Business transitions (rare): if the business structure changes, data may transfer as part of that change

I do not sell your personal information.

9) Data retention

I keep personal information only as long as needed to:

  • Respond to you and maintain communication
  • Provide services if you become a client
  • Meet legal/accounting requirements if applicable

You can request deletion of your data (see Section 12).

10) International transfers

I operate from Pakistan and work with global platforms/providers. Your data may be processed in countries other than where you live (for example, where Webflow, Calendly, Google, Meta, or LinkedIn operate). I rely on reputable providers and reasonable safeguards to protect information.

11) Security

I take reasonable steps to protect personal information, but no online system is 100% secure.

12) Your rights

Depending on your location, you may have rights to:

  • Request access to your information
  • Request correction
  • Request deletion (where applicable)
  • Object to or restrict certain processing
  • Withdraw consent (where processing is based on consent)

To make a request, email: mustafa@zapmk.com

13) Children

This Site is not intended for children under 13, and I do not knowingly collect personal information from children.

14) Third-party links

The Site may link to third-party websites (e.g., social profiles, tools, case studies). Their privacy practices are separate from mine.

15) Changes to this policy

I may update this policy from time to time. The “Last updated” date at the top will reflect the latest version.

Contact

For privacy questions or requests: mustafa@zapmk.com

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