I started as a solo operator designing logos and brand identities, building websites, and learning marketing by doing real client work. This period built my core craft and taught me how to deliver results with limited resources.

‍Key work: Branding & identity • Social media content • Client communication • Early web builds • Basic ads & growth experiments

Founded Zap Media and led brand, design, and marketing delivery across multiple industries. I handled strategy, creative direction, and execution while building systems, managing delivery standards, and collaborating with designers, developers, and marketers when projects scaled.

‍Key work: Brand systems • Social media marketing • Webflow websites • Campaign creative • Client management • Team coordination & QA

Evolved into a strategy-first model. I lead positioning, offers, and growth plans then direct execution through specialists and Zap Media when needed. I also build AI-assisted workflows to speed up research, reporting, and delivery without compromising quality.

‍Key work: Strategic marketing roadmaps • PPC planning & optimization • Funnel/landing strategy • Performance creative direction • AI & automation workflows • Advisory support for in-house team